![Louis Vuitton's newest brand ambassadors? K-pop superstars BTS](https://cdn.i-scmp.com/sites/default/files/styles/768x768/public/d8/images/canvas/2023/01/19/a6a10c5f-2ca1-45be-a339-b50e29d27624_b5a5c733.jpg?itok=ruWEGyMf&v=1674117396)
7 new Asian luxury brand ambassadors to watch in 2023, from BTS
![Louis Vuitton's newest brand ambassadors? K-pop superstars BTS](https://www.luxebook.in/wp-content/uploads/2021/04/BTS-for-LV.jpg)
Riding high on the Korean wave: K-pop band BTS and Louis Vuitton
![Louis Vuitton's newest brand ambassadors? K-pop superstars BTS](https://www.instyle.com/thmb/TIfGuqy-hcXdYYT4f43GXczGcv0=/1500x0/filters:no_upscale():max_bytes(150000):strip_icc()/GettyImages-1458410498-9df0ab5d22e04f079fc42059bf64f098.jpg)
Fashion Week Has a Crush on K-Pop
![Louis Vuitton's newest brand ambassadors? K-pop superstars BTS](https://jingdaily.com/wp-content/uploads/2021/07/loffit-la-actriz-y-cantante-surcoreana-jisoo-nos-presenta-el-otono-e-invierno-de-dior-01.jpeg)
LVMH's K-Pop Ambassador Strategy a Winning Approach in China
![Louis Vuitton's newest brand ambassadors? K-pop superstars BTS](https://images.squarespace-cdn.com/content/v1/5af1298bfcf7fd60f31f66bd/e5af3ab5-7675-4fb9-bd2a-03a3de991425/KPOP+BRAND+AMBASSADOR+%282%29.png)
How K-pop has influenced high fashion — TFR
![Louis Vuitton's newest brand ambassadors? K-pop superstars BTS](https://marketech-apac.com/wp-content/uploads/2021/07/BTS-K-pop-Brand-Ambassadors-Brand-Interest.png)
BTs Archives - MARKETECH APAC
![Louis Vuitton's newest brand ambassadors? K-pop superstars BTS](https://d.newsweek.com/en/full/1782117/bts.jpg)
BTS Louis Vuitton House Ambassador Meaning as K-Pop Stars Team Up
![Louis Vuitton's newest brand ambassadors? K-pop superstars BTS](https://www.instyle.com/thmb/p1d-tpBpTXzTB5y2MJxUNSngzJ4=/1500x0/filters:no_upscale():max_bytes(150000):strip_icc()/021423-Fashion-Week-Has-a-Crush-onKpop-Lead-ac53e979b7e2496aa67d962d5ee74240.jpg)
Fashion Week Has a Crush on K-Pop
![Louis Vuitton's newest brand ambassadors? K-pop superstars BTS](https://koreajoongangdaily.joins.com/data/photo/2021/04/23/4bb27f35-7866-4513-819c-f99d2ea38944.jpg)
BTS will be sporting a lot more Louis Vuitton as the brand's