![Meet the artists behind the NFL's booming custom cleats business](https://wp.usatodaysports.com/wp-content/uploads/sites/90/2017/01/mache-custom-kicks.jpg)
Meet the artists behind the NFL's booming custom cleats business
![Meet the artists behind the NFL's booming custom cleats business](https://cdn.vox-cdn.com/thumbor/4WLApaMgJFREQwv1zfKJtNAdF9Y=/0x0:3000x1879/1400x1400/filters:focal(1428x1100:1908x1580):format(jpeg)/cdn.vox-cdn.com/uploads/chorus_image/image/52628539/612077636.0.jpg)
How two artists making custom cleats are helping change the NFL's culture
How two artists making custom cleats are helping change the NFL's culture
![Meet the artists behind the NFL's booming custom cleats business](https://www.si.com/.image/t_share/MTY4MTY4MTMyMDk2NjMyMDgx/2016-1204-garrison-sanborn-cleatsjpg.jpg)
Antonio Brown's cleats: Meet the artist behind designs - Sports Illustrated
![Meet the artists behind the NFL's booming custom cleats business](https://bloximages.chicago2.vip.townnews.com/buffalonews.com/content/tncms/assets/v3/editorial/e/99/e992a51f-e046-589e-b9a3-0a4abff38f90/5ef2a6eb57e3a.image.jpg?resize=750%2C500)
Many customized cleats in Sunday's NFL games were designed in Buffalo
![Meet the artists behind the NFL's booming custom cleats business](https://www.masslive.com/resizer/49nMP6wwNtFYyB0hKzBiyH_iU00=/1280x0/smart/arc-anglerfish-arc2-prod-advancelocal.s3.amazonaws.com/public/CR5FGEKUM5AJVKHK3DPR4AQIRU.jpg)
NFL My Cleats, My Cause: Meet Joe Ventura the Ludlow artist behind many of shoes Patriots players will wear Sunday
![Meet the artists behind the NFL's booming custom cleats business](https://static.clubs.nfl.com/image/private/t_new_photo_album/seahawks/tazvmle0enqeiqx9lxyj.jpg)
Meet The Artists Behind 'My Cause, My Cleats
![Meet the artists behind the NFL's booming custom cleats business](https://bloximages.chicago2.vip.townnews.com/buffalonews.com/content/tncms/assets/v3/editorial/2/de/2de46fe7-9c59-5273-9801-28cfa46d22cb/5ef2a6ee4f289.image.jpg?resize=1200%2C800)
Many customized cleats in Sunday's NFL games were designed in Buffalo
![Meet the artists behind the NFL's booming custom cleats business](https://lirp.cdn-website.com/0574037e/dms3rep/multi/opt/King+Of+Cleats+On+Set+For+ESPN+%282%29-640w.jpg)
My Cause, My Cleats: Malcolm Jenkins on Prison Reform
![Meet the artists behind the NFL's booming custom cleats business](https://wp.usatodaysports.com/wp-content/uploads/sites/90/2017/01/usp_nfl__super_bowl_xlix-new_england_patriots_vs_s_70502396.jpg)
Meet the artists behind the NFL's booming custom cleats business
![Meet the artists behind the NFL's booming custom cleats business](https://www.si.com/.image/t_share/MTY4MTY4MTMyMDk2MzA0NDAx/2016-1219-desean-jackson-cleatsjpg.jpg)
Antonio Brown's cleats: Meet the artist behind designs - Sports Illustrated
![Meet the artists behind the NFL's booming custom cleats business](https://i.pinimg.com/736x/44/d3/9d/44d39da9c16513a69d1e03fbcb1f7d85.jpg)
Image may contain: shoes Custom made shoes, Sport shoes, Hoka running shoes