How K-pop has influenced high fashion — TFR
The reason luxury brands are on the race to select 4th generation K-pop idols as their new brand ambassadors
K-pop Idols Who Are Chosen as Ambassadors and Model for Top Luxury Brands
Opinion: Why K-pop idols are the new faces of global luxury: from Blackpink's Lisa representing Celine to Exo's Kai modelling for Gucci, Korean celebrities can pull in millennial customers from China, the
How do Kpop idols become ambassadors of well known brands? Do the brands requests kpop idols or do kpop idols reach out to the branded companies? - Quora
Which K-pop idol owned a fashion brand? - Quora
12 K-pop stars who became luxury brand ambassadors in 2023
Top 15 Kpop Idols In Their Famous Luxury Clothing Brands – unnielooks
15 K-pop Artists who are Killing it as Luxury Brand Ambassadors
10 K-Pop Stars Taking Over Fashion As Global Luxury Brand Ambassadors - Elle India
What to Watch: The Power of K-pop – WWD