Stray Kids Felix Lee Louis Vuitton Brand Ambassador
Why Luxury Brands Turn to K-Pop Stars to Win in China and Beyond
Squid Game's Jung Ho-yeon Is Louis Vuitton's New Ambassador
BTS Become Louis Vuitton Brand Ambassadors & Announce New English Single 'Butter
Louis Vuitton's newest brand ambassadors? K-pop superstars BTS
K-pop group LE SSERAFIM is Louis Vuitton's newest brand ambassador
Louis Vuitton Taps K-Pop Stars BTS as Ambassadors
The Arnault Family Is Banking on K-Pop Stars to Boost the LVMH Empire
How K-pop has influenced high fashion — TFR
LVMH's K-Pop Ambassador Strategy a Winning Approach in China
Ferragamo Taps Jeno Lee as First Global Male Brand Ambassador
BTS' JHope Named As Louis Vuitton Ambassador
Asian popstars take over Milan and Paris Fashion Week – BTS' j-hope
J-Hope appears in his first Louis Vuitton Keepall campaign
Forget Hollywood. There's a new global brand ambassador