Nike's Just Do It Campaign
You need to see these ingenious Nike ads
The history of Nike's Just Do It slogan – Creative review
The 50 Best Company Slogans of All Time - Quality Logo Products
Just Do It” Campaign by Nike, Most Profitable Tagline of all the Time – Genesis-The Marketing Club @LBSIM
This 1970s Nike manifesto is absolutely wild
Dan Wieden, adman who coined 'Just Do It' for Nike, dies at 77 - The Washington Post
At Nike, Revolt Led by Women Leads to Exodus of Male Executives - The New York Times
The Story Behind the Nike Swoosh Logo
Just Do It: The secret story behind the world's most recognizable slogan, by Dimitrios Kales
The power of branding
Nike's “Just Do It,” the Last Great Advertising Tagline, Celebrates its 25th Birthday
Follow the Things, Sport
The Power of Three Words: Nike's 'Just Do It' and the Evolution of Marketing Innovation
How Nike's Just Do It Slogan Turned the Brand Into a Household Name