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The K-pop fans economy: emotional bond, endless support and overconsumption — TFR
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Jimin signs with Dior, SUGA is Valentino's Di.Va, J-Hope to stick to LV? BTS members' brand ambassador roundup
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Korean Celebrities Who Are Brand Ambassadors of Top Fashion Labels
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K-pop Band Enhypen Are the Latest Prada Brand Amabassadors – WWD
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January Individual Idol Brand Reputation Rankings Announced
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BTS - Wikipedia
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K-Pop Artists to Listen to if You Love BTS and Blackpink
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14 K-pop idols we love that are crowned luxury brand ambassadors now
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BTS to join military: What this mic-drop worthy announcement means for K-Pop, ARMY and South Korea
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Calvin Klein Jeans Taps BTS Star Jung Kook as Global Ambassador – Sourcing Journal
Here's How Much 10 Endorser K-Pop Artists Have Earned For Their Luxury Brands - Koreaboo
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K-Pop: BTS tops Billboard 100 list: How K-pop helped Korea improve its economy - The Economic Times