K-pop stars venture into world of fashion as brand ambassadors
Stray Kids' Hyunjin Named Versace Global Brand Ambassador – WWD
What to Watch: The Power of K-pop – WWD
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List of Brands Endorsed by K-pop Stars BTS
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Are K-Pop Stars the World's Biggest 'Influencers'? - WSJ
6 Asian stars who were just named luxury ambassadors, from K-pop
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Top 3 K-Pop Idols Who Are The Best Luxury Brand Ambassadors
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Luxury brands strengthen ties with K-pop stars