LVMH, Richemont and Prada Team Up for New Blockchain Venture Aimed at Tracing, Authenticating Luxury Goods - The Fashion Law
LVMH, Prada, and Richemont Build a Blockchain
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
OTB Group (Maison Margiela, Marni) collaborates with the blockchain consortium LVMH, Prada Group and Cartier.
LVMH, Richemont and Prada Join Forces in Blockchain Consortium – WWD
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
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LVMH, Richemont (Cartier), Prada, Hublot, Bulgari in Aura Blockchain
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
Richemont
Aura Blockchain's Daniela Ott on Persuading Luxury Rivals to Join Forces on Product Passports
The Evolution of Money: Cryptocurrency Regulation - The Washington Post