![Rising ski star Eileen Gu models Chinese Olympic gear, turns](https://media.cnn.com/api/v1/images/stellar/prod/220209122504-01-eileen-gu-fashion-model.jpg?q=h_1666,w_2500,x_0,y_0)
Eileen Gu's popularity in China makes her luxury fashion's dream model
![Rising ski star Eileen Gu models Chinese Olympic gear, turns](https://i.ytimg.com/vi/iOrjnQavC7c/sddefault.jpg)
Eileen Gu, the US-born freestyle ski star representing China at the Beijing 2022 Winter Games
![Rising ski star Eileen Gu models Chinese Olympic gear, turns](https://i.ytimg.com/vi/L47NLX5tOzM/maxresdefault.jpg)
Rising ski star Eileen Gu models Chinese Olympic gear, turns Olympic Village into a catwalk - TODAY
![Rising ski star Eileen Gu models Chinese Olympic gear, turns](https://i2-prod.dailystar.co.uk/incoming/article25998550.ece/ALTERNATES/s615/0_Olympic-medallist-swimmer-Alice-Tai-has-leg-removed-after-10-year-wait-Instagram-picture.jpg)
Skiing sensation Eileen Gu switched from US to China and is now face of Winter Olympics - Daily Star
![Rising ski star Eileen Gu models Chinese Olympic gear, turns](https://www.kron4.com/wp-content/uploads/sites/11/2022/02/Gu-wins-gold1.jpg?strip=1)
San Francisco's golden girl: Eileen Gu shines at Olympics
![Rising ski star Eileen Gu models Chinese Olympic gear, turns](https://cdn.i-scmp.com/sites/default/files/styles/og_image_scmp_generic/public/d8/images/canvas/2022/02/03/381a29f5-fb2a-40de-9a28-c174b5cdb65e_3459147a.jpg?itok=Fu20HmK7&v=1643865166)
Winter Olympics: Eileen Gu models Chinese uniform and turns Olympic Village into a catwalk
![Rising ski star Eileen Gu models Chinese Olympic gear, turns](https://static01.nyt.com/images/2022/02/15/sports/15olympics-gu-slopestyle1/15olympics-gu-slopestyle1-mediumSquareAt3X.jpg)
Eileen Gu Takes Silver in Slopestyle - The New York Times
![Rising ski star Eileen Gu models Chinese Olympic gear, turns](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2022/01/27/7d0e022d-ed18-414b-b96b-20461b6c5845_d039118f.jpg)
Winter Olympics: Eileen Gu models Chinese uniform and turns Olympic Village into a catwalk
![Rising ski star Eileen Gu models Chinese Olympic gear, turns](https://media.cnn.com/api/v1/images/stellar/prod/230126090052-03-eileen-gu-fashion-and-sport.jpg?c=original)
Eileen Gu: Sport and fashion aren't so different for the Chinese-American skier and model